More than words: great copywriting starts with an image
Visualise, conceptualise and get friggin' writing.
4/9/20241 min read


If your brand were a human being standing in a line-up and you're wearing a blindfold over your peepers, you could sniff him/her/they out in an instant.
Good for you, you've nailed step one: branding. Whoop!
But maybe you need a little help figuring out the shape of your brand – what it looks, sounds and smells like. That's okay. Creating a cohesive brand with a clear, authentic tone of voice that communicates your offering and values to your customer takes work; sometimes you just need a pair of (experienced, mid-blue/grey) eyes looking in on your brand from the outside, to nail step one – and then step two... AKA creating beautiful, effective and original copy that your customer gets.
So, how can I help you?
Step one: I need help with branding and tone of voice.
or
Step two: My brand is good to go, I need copy or content that does it justice.
Wherever you are with branding and copy, the next step is to...
Photo by Keegan Houser on Unsplash
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You'll find a few examples of my work on here but if you'd like to see more, send me a message below.
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Victoria Carter Professional Copy & Content Writer & Journalist, Hampshire, UK
07833746360
hello@victoriacartercopy.com
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