

Hello!
Good to meet you.
Thinking of hiring a freelance copywriter or content writer?
That's smart; I like you already.
If you're thinking of hiring me, there are a few things you should know...
I'm a bloody good writer. Partly because writing has been a LOVE of mine since childhood. My approach to writing is much the same as it was way back then: curiosity-driven; full of bounce yet grounded; free. Only now, I have market knowledge, pragmatism, and a few bigger words.
I don't (always) follow the rules. Hey, I'm not arrogant; I don't assume I always know best and I always take time to listen to the thoughts and opinions of others, without exception. However, I don't believe there's a single way of doing something; I'm far more open-minded than that.
I'm driven by instinct, natural talent, and years of knowledge (gleefully and gratefully suckered up from working with a heck load of brilliant minds and bodies, and my own mistakes/misadventures/successes).
I have 10+ years of experience crafting original, on-brand messaging that lands right in the centre of your audience's collective hippocampus; that's memory central and it's a bloody good place for your brand to be.
I'm AI-free; I have enough skill, expertise, and ideas, and the confidence to use 'em all. Some people might call me a dinosaur and that's ok with me 'cos I do copy with BITE.
So, I might not be the copy or content writer for you. If, however, you want a writer that thinks a little differently, considers the bigger picture, and gives you proper, authentic human connection on a page, let's talk.
Or why not go ahead and try me.
Give me a brief; give me a slither of a brief; give me a blank page, a customer persona called Rita, a cut-out of a sandwich maker, and 24 hours...
Try me.
Luckily for you, others have done just that and have reaped the rewards. Check out my portfolio or get in touch for more examples of my work.
So, what do you say?
I say, let's go for a ride 👀
Here's my approach:
1) I get to know your customer (inside and out)
2) I get to know your brand (inside and out)
3) I write copy that a) appeals to your customers and b) sounds, looks, tastes, and feels like your brand and yours alone
*see my blog post for more on this
Three Steps to Great Copy*
















Courses and stuff...
MA Writing Fashion & Culture Solent University 2012
BA (Hons) English Language & Literature 2010
TQUK Level 2 Certificate in Digital Marketing (RQF) 2024
Come say hello
You'll find a few examples of my work on here but if you'd like to see more, send me a message below.
You can also use this handy tool for booking a call or asking for my take on your next copy or content project, if that's your bag.
To download a quick-start brief doc for getting things rolling, zero fuss, click here.
Victoria Carter Professional Copy & Content Writer & Journalist, Hampshire, UK
07833746360
hello@victoriacartercopy.com
© 2025 Victoria Carter. All rights reserved.